NORTIA is a geometric sans-serif family in 3 styles — Regular, Italic, and Display — designed for editorial work, cultural branding, fashion typography, and any project that needs urban elegance with historical depth.

The starting point was a letterform discovered in a turn-of-the-century Budapest type specimen book. Among its pages — filled with the typographic culture of fin-de-siècle Pest — a geometric sans appeared under the name Isis. Egyptology was fashionable. The name reflected the moment. The letterforms reflected something else entirely: clean geometry, confident proportions, the quiet modernism of a city that was building itself into a European capital.

Nortia redraws that geometry for now. Not a revival — a conversation. The Display style carries the monumental weight of 1930s Budapest cinema posters and Art Deco façades. The Regular and Italic bring the same DNA into contemporary editorial and branding work.

The name comes from Nortia, the Etruscan goddess of fate and fortune. A fitting name for a typeface rooted in a city that gave the world Rezső Seress, Mihály Curtiz, and Sándor Korda before any of them became international. Fate, it turns out, has good taste in letterforms.

Geometry doesn’t age. It just finds new addresses.